Research points to need for sustainability and innovation in jewelry sector

Two trends in consumer behavior that could possibly relieve much of the industry’s stress are being largely ignored by traditional jewelry retailers. The first trend points to better online options and the second to greater accountability and responsibility.

• Jewelry sector is a $76 billion industry in the US alone
• Since 2006, the % of the world’s population that has made a purchase over the Internet increased by approximately 40%
• Wealthy consumers preferring socially responsible brands increased by 12 percent between 2006 and 2007

Read the full article on FairJewelry.org